Text
Considering the context and grammar rules, fill in the blank in the cartoon.
The CORRECT option is
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WHY FACEBOOK WILL NEVER DIE
Despite scandals over fake news and data privacy, the social network is unlikely to disappear any time soon
By Bryan Lufkin
I was a freshman at Indiana University in 2004 when I first heard about a new website for people my age. I was chatting with some friends on AOL Instant Messenger in my dorm room, at the start of a new semester.
“Have you heard of The Facebook?” a couple of them asked. “You should sign up. It’s this new site for college kids.”
Fast forward to April 2018: founder and CEO of “The Facebook,” Mark Zuckerberg, sat before US Congress trying to convince lawmakers his social network, initially set up as a way for students to stay in touch with each other, does not pose a threat to the stability of Western democracy and does not treat its users’ personal information with disdain.
The hearing saw him admit that his company had not done enough to prevent the service it provides being used for fake news, foreign interference in elections and data leaks. In March, it emerged that a political consultancy called Cambridge Analytica used data harvested from millions of Facebook users without their consent. The scandal rocked Facebook to its core and has forced its founder to reconsider how it does business.
In the latest round of his grand apology tour Zuckerberg also faced the European Parliament and faced even tougher questioning, just as Europe is poised to introduce new laws that will give it some of the strictest data privacy rules in the world: General Data Protection Regulation (GDPR).
It’s a far cry from what my college pals and I used the site for 14 years ago: sending a friend request crushes from maths class or clicking through photos of last Friday’s frat party. As one of the first few thousands of users, I find Facebook’s evolution and societal function both equally fascinating and disturbing.
How has a university directory evolved to last as long as it has? Why did it flourish while competitors like MySpace failed? Why have so many users stayed, despite constant interface changes and scandals?
The biggest question of all that gnaws at the back of my mind is whether there is any stopping Facebook in the future? It looks increasingly like the answer is no.
Disponível em: http://www.bbc.com/capital/story/20180523-why-facebook-will-never-die. Em 26/05/18. Adaptado.
The text talks about
1. problems Facebook had about fake news and data privacy.
2. the possibility of Facebook disappearance.
3. the presence of founder and CEO of the Facebook in the US Congress.
4. the time Mark Zuckerberg was born.
5. the use of data harvested from millions of Facebook users by Mark Zuckerberg.
It is CORRECT
Text
WHY FACEBOOK WILL NEVER DIE
Despite scandals over fake news and data privacy, the social network is unlikely to disappear any time soon
By Bryan Lufkin
I was a freshman at Indiana University in 2004 when I first heard about a new website for people my age. I was chatting with some friends on AOL Instant Messenger in my dorm room, at the start of a new semester.
“Have you heard of The Facebook?” a couple of them asked. “You should sign up. It’s this new site for college kids.”
Fast forward to April 2018: founder and CEO of “The Facebook,” Mark Zuckerberg, sat before US Congress trying to convince lawmakers his social network, initially set up as a way for students to stay in touch with each other, does not pose a threat to the stability of Western democracy and does not treat its users’ personal information with disdain.
The hearing saw him admit that his company had not done enough to prevent the service it provides being used for fake news, foreign interference in elections and data leaks. In March, it emerged that a political consultancy called Cambridge Analytica used data harvested from millions of Facebook users without their consent. The scandal rocked Facebook to its core and has forced its founder to reconsider how it does business.
In the latest round of his grand apology tour Zuckerberg also faced the European Parliament and faced even tougher questioning, just as Europe is poised to introduce new laws that will give it some of the strictest data privacy rules in the world: General Data Protection Regulation (GDPR).
It’s a far cry from what my college pals and I used the site for 14 years ago: sending a friend request crushes from maths class or clicking through photos of last Friday’s frat party. As one of the first few thousands of users, I find Facebook’s evolution and societal function both equally fascinating and disturbing.
How has a university directory evolved to last as long as it has? Why did it flourish while competitors like MySpace failed? Why have so many users stayed, despite constant interface changes and scandals?
The biggest question of all that gnaws at the back of my mind is whether there is any stopping Facebook in the future? It looks increasingly like the answer is no.
Disponível em: http://www.bbc.com/capital/story/20180523-why-facebook-will-never-die. Em 26/05/18. Adaptado.
According to the text, Mark Zuckerberg
1. is the CEO of Facebook.
2. challenged the US Congress.
3. also faced the European Parliament.
4. disrespected the European Parliament.
5. faced tougher questioning at the European Parliament.
It is CORRECT only
Text
WHY FACEBOOK WILL NEVER DIE
Despite scandals over fake news and data privacy, the social network is unlikely to disappear any time soon
By Bryan Lufkin
I was a freshman at Indiana University in 2004 when I first heard about a new website for people my age. I was chatting with some friends on AOL Instant Messenger in my dorm room, at the start of a new semester.
“Have you heard of The Facebook?” a couple of them asked. “You should sign up. It’s this new site for college kids.”
Fast forward to April 2018: founder and CEO of “The Facebook,” Mark Zuckerberg, sat before US Congress trying to convince lawmakers his social network, initially set up as a way for students to stay in touch with each other, does not pose a threat to the stability of Western democracy and does not treat its users’ personal information with disdain.
The hearing saw him admit that his company had not done enough to prevent the service it provides being used for fake news, foreign interference in elections and data leaks. In March, it emerged that a political consultancy called Cambridge Analytica used data harvested from millions of Facebook users without their consent. The scandal rocked Facebook to its core and has forced its founder to reconsider how it does business.
In the latest round of his grand apology tour Zuckerberg also faced the European Parliament and faced even tougher questioning, just as Europe is poised to introduce new laws that will give it some of the strictest data privacy rules in the world: General Data Protection Regulation (GDPR).
It’s a far cry from what my college pals and I used the site for 14 years ago: sending a friend request crushes from maths class or clicking through photos of last Friday’s frat party. As one of the first few thousands of users, I find Facebook’s evolution and societal function both equally fascinating and disturbing.
How has a university directory evolved to last as long as it has? Why did it flourish while competitors like MySpace failed? Why have so many users stayed, despite constant interface changes and scandals?
The biggest question of all that gnaws at the back of my mind is whether there is any stopping Facebook in the future? It looks increasingly like the answer is no.
Disponível em: http://www.bbc.com/capital/story/20180523-why-facebook-will-never-die. Em 26/05/18. Adaptado.
According to the text, is there any possibility of the disappearance of the Facebook?
Text
The man in the cartoon is
Text
Why We Need Gender Equity Now
By Katica Roy
We need gender equity now. Those are words often uttered in social justice circles, and recently, across a number of headlines. What does that mean? More broadly, how is gender equity different than gender equality?
If gender equality is the end, gender equity is the means.
Gender equality "does not mean that women and men will become the same, but that women’s and men’s rights, responsibilities and opportunities will not depend on whether they are born male or female.”
Gender equity means fairness of treatment for women and men, according to their respective needs. This may include equal treatment or treatment that is different, but which is considered equivalent in terms of rights, benefits, obligations, and opportunities.
When we talk about opportunity, we are talking about ensuring opportunity is not limited simply on the basis of gender. We are talking about correcting for gender biases so that economic outcomes improve for all.
Why do we need equity?
Let’s start at the beginning. In no country are women in equal. In fact, the World Economic Forum projects it will take 170 years to reach gender equality globally, and 158 years in North America. That means it will take five more generations for us to see gender equality – or my great, great, great, great, grandchildren. That’s not only bad news for our daughters – it’s bad news for our sons because gender equality impacts the economic pie for all.
Many of the measures concerning gender equality interplay with the economy and more specifically, the workforce.
Here’s the current state:
• If there’s only one woman in your candidate pool, there’s statistically no chance she’ll get the job;
• Men are promoted at 30% higher rates than women during their early career stages;
• 90% of women leave the workforce because of other workplace problems (rather than having a child);
• Women are paid 79 cents on the dollar of their male colleagues (that drops drastically to 39 cents for the top 2% of wage earners in the U.S.);
• In a study of 21,980 firms from 91 countries, just over 50% of firms didn’t have any female executives (only 11% of firms had all female executives). (…)
In addition to women attaining 57% of bachelor degrees and above in 2015 (that trajectory is projected to continue), they are also the majority of university students in nearly 100 countries. Women are an educated cohort, particularly in the U.S., but they are not making it up the talent pipeline. Why not? Gender bias is causing a leaky pipeline.
How does equity lead to equality?
If gender equity is about fairness, then what we are talking about here is making up for the gap between gender bias and reality. How can we hack the system to give women an equitable shot?
Overall, gender mainstreaming is a very useful strategy. Why? It overlays the gender lens across any action, policy and more. (…)
From Forbes Woman. SEP 14, 2017. Disponível em:https://www.forbes.com/sites/ellevate/2017/09/14/why-we-need-genderequity-now. Adaptado.
Com base no texto, analise as afirmativas a seguir:
I. Há uma equivalência de sentidos entre os termos igualdade de gênero e equidade de gênero.
II. A igualdade de gênero já foi conquistada em vários países do Ocidente.
III. Levará mais de um século para nós termos igualdade de gênero em âmbito global.
IV. Uma forma de se conquistar a igualdade de gênero é a promoção da equidade.
V. Muitas das medidas relativas à igualdade de gênero interagem com a economia e com a força de trabalho.
Estão CORRETAS apenas